The Wärtsilä Way answers three questions in terms of company direction: why, where, and how.
The way forward is guided by the purpose: it describes the reason why our company exists and sets the direction for how everyone at Wärtsilä can make a difference for the world. Wärtsilä’s purpose is “Enabling sustainable societies through innovation in technology and services”.
The target position, "Shaping the decarbonisation of marine and energy", reflects our ambition as a company: where does Wärtsilä want to be in the long term. Wärtsilä’s target position is focused on its customers, its people, continuous improvement, and performance.
The strategic priorities define Wärtsilä’s most important focus areas for reaching the target position. They outline the company’s direction in terms of reaching profitable growth and clearly formulate the biggest opportunities for a positive impact on Wärtsilä's performance. Each business and function has its own execution plans, which define the concrete actions they will prioritise over the coming 12 months.
Wärtsilä’s values unite everyone in the company and bring the strategy to life by guiding our behaviour when working together. And in our leadership model, we outline our desired leadership behaviour.
In our framework for continuous improvement, we focus on creating customer value and making customers successful, while continuously eliminating waste and improving teamwork, predictability, and performance.
The decarbonisation transformation in both the marine
and energy sectors is advancing. It is enabled by
numerous new technologies and sustainable fuels.
Wärtsilä is set to perform and is well-positioned to drive
this transformation.
By transforming and performing, we are shaping the
decarbonisation of marine and energy.
Attractive growth opportunities at the centre of the decarbonisation transformation
Decarbonisation will transform the world and create new business opportunities, both in marine and energy. Marine decarbonisation continues to advance in both newbuild and existing fleets, driven by regulations and the demand for green transport. In energy, electricity generation must nearly triple, and renewable energy capacity must increase sevenfold to reach Net-Zero targets by 20501 . Until 2030, the balancing power market is expected to grow by more than 20% annually².
As a technology leader in the decarbonisation transformation, Wärtsilä has significant value creation potential. The company is the frontrunner in developing engines that can run on carbon neutral and zero-carbon fuels, such as biofuels, methanol, ethanol, ammonia, and hydrogen. At the same time, Wärtsilä delivers flexible solutions that maximise energy efficiency while fossil fuels are still necessary. We also deliver solutions that enable increasing the share of renewables in the power system through efficient balancing power. Wärtsilä is a leader in power system optimisation, where both energy storage and flexible grid-balancing engine power plants play a key role.
In marine, Wärtsilä is a market leader in ship electrification and multi-fuel engines, a top player in propulsion and shaft line solutions, and a pioneer in onboard carbon capture and digital offerings. We are also partnering in offering complementary decarbonisation technologies.
1) Source: IEA World Energy Outlook 2025 2) Source: Wärtsilä analysis
A clear path for operational improvements and increased profitability
Wärtsilä is on a clear path for operational improvements and increased profitability. Growth is supported by opportunities in decarbonisation and services, complemented by potential partnerships and synergistic bolt-on acquisitions.
The existing installed base provides a strong foundation for service growth. Moving up the service value ladder has significant growth potential, both in marine and energy. This growth is supported by our strong offering in the transactional services business and with lifecycle agreements. The green transformation provides notable opportunities for retrofits and conversions.
We focus on performance excellence and robust execution and strive for transparency and accountability in our businesses. All businesses have a clear profit and loss responsibility, enabling decisions to be made close to where the customer value is created. To create sustainable long-term value, we foster high performing teams with a focus on continuous improvement. We believe this also helps to attract and retain the best talent, which we further nurture and develop.
The strong balance sheet and financing structure support strategy execution. We have a clear path and strong commitment to reach our financial targets. With clear capital allocation principles and active portfolio and footprint management, we are set to deliver long-term shareholder value.
Our strategic priorities define our most important focus areas to reach our target position "Shaping the Decarbonisation of Marine and Energy". The priorities outline the main areas we will work with to get to our target position and clearly formulate our biggest opportunities that have a positive impact on our growth and financial performance.
Wärtsilä provides the marine and energy markets with innovative technologies and lifecycle solutions. Wärtsilä delivers customer value through two set of value streams: equipment and services. The equipment value stream encompass the delivery of new installations to customers including shipyards, ship owners, power producers and utilities. In the energy industry, Wärtsilä offers power system optimisation with a portfolio of future fuel enabled thermal balancing and baseload power solutions, as well as energy management and storage systems, primarily on an equipment only basis. The marine offering includes power and propulsion systems, voyage optimisation solutions, as well as exhaust treatment applications and shaft line solutions. Our service value stream delivers customer value over the lifetime of the Wärtsilä solutions. Wärtsilä’s portfolio of services include spare parts, field service, retrofits and upgrades and lifecycle agreements, inlcuding performance-based agreements under which Wärtsilä operates the customer assets, such as power plants, for them. The company aims to deliver maximised environmental and economic performance by emphasising innovation in sustainable technology and services. To support its geographically dispersed customer base,
Wärtsilä’s sales and service network covers 199 locations in 78 countries around the world. Wärtsilä operates primarily through its subsidiaries and strategic joint ventures. The company’s manufacturing model is assembly-based, thus emphasising the importance of developing long-term relationships. Wärtsilä’s global network of suppliers includes approximately 5,500 direct procurement suppliers. Wärtsilä’s personnel is made up of approximately 17,900 employees comprising 123 nationalities. By recruiting and retaining the best talent, Wärtsilä can be the most valued business partner to its customers, and the employer of choice for current and future employees. Wärtsilä is committed to conducting its business in a responsible manner, and requires its suppliers and business partners to follow the same high legal and ethical standards and business practices.
